tern pr omaha public relations company

Omaha Digital Marketing Tip | Set Priorities

2015 is in full swing. So, now is the time to outsource Omaha digital marketing work to a professional, like us, Stern PR.

Better Omaha Ne Internet Marketers

Stern PR Marketing specializes in penning rich copy for eyes, ears and search engines. Nebraska SEO companies, social media marketing firms and the like do not have these skills. They are techies.

With Stern PR, the writing we do on and offline is based on a mix of marketing, advertising, public relations, journalism AND SEO. The Stern PR difference.

We bring to the table 25+ years combined in advertising, marketing, public relations and broadcast journalism. Omaha copywriting talent. 

What that means is that we create catchy content that is nice to read and easy for search engines to crawl. Active verbs. Descriptive adjectives. No extraneous words. Just what you need for Omaha Neb branding services.

Invest Most Ad Dollars Internet Marketing

Here’s a factoid. 70-90% of people search online for a product or service. So, you should invest the majority of your advertising dollars with digital marketing, a.k.a. internet marketing services.

Local Marketing Company One Stop Shop

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Contact Stern PR Marketing Consultant Susan Stern now to start 2015 right. Grow online.

Contact here.
We’re proud to share our new branding. New website. New logo. New look.

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Time to Hire Omaha Internet Marketing Firm

image-marketing-firm-omaha-nebraskaInvest Internet Marketing in Ne

Is your business hesitant to jump on the active online bandwagon? Well, we don’t understand why! After all, 70-90% of people go online before buying a product or service, so you SHOULD, without hesitation invest most of your advertising dollars with an internet marketing firm in Omaha Ne.

Tick tock. The time is now to outsource all your advertising, PR and Marketing Firm Omaha services to us! Stern PR™. We offer what your business needs to succeed on & offline.

We’re Better at Omaha SEO Services

Stern PR Marketing™ is not a mere Omaha website design firm. We are a full service creative agency. We are known for our exceptional website content writing, too. Our photography and video in Omaha Nebraska.

We see the big picture offering total corporate branding based on our years of expertise in Advertising, Marketing, Public Relations and Journalism. Few, if any, internet marketing firms in Nebraska can offer all of these services. Copy writer extraordinaire Susan Stern pens a fantastic website, press release and social media – that few can do.

snap shot of stern public relations firm omaha nebraskaWe Do Omaha Marketing Firm Work

Stern PR Marketing™ is a one stop creative shop. Run your company. We will do the rest. We handle everything on your best behalf on and offline. We provide exceptional Website Design in Omaha Ne services, Social Media, Graphics, Copywriting, Omaha SEO and Video. We’re a full-service Advertising, Marketing and Public Relations Firm in Nebraska. So, run your company. Let Stern PR™ Omaha handle the rest.

Since 2004, Stern PR Marketing helps business grow!
Contact us now. Inquiries? 402-212-7489

Connect with us!

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Business Branding Services Omaha

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About Stern PR Marketing Omaha Neb. USA

Susan Stern of Stern PR Marketing™ is owner/operator of a rapidly growing full-service Omaha stern pr omaha website design companyMarketing, Public Relations, Advertising and Website Design Firm. Specialties are copywriting, web development, search engine ranking success, video production and corporate identity consulting.

Stern PR Marketing™ Helps Business Grow. From start ups to establish business, Stern PR™ is the go to creative firm for all things marketing on & offline:

⎷ Logo Design, Slogan & Identity
⎷ Website Development
⎷ Copywriting – Web Content & News Release
⎷ Graphic Design
⎷ Video Production
⎷ Marketing Consulting
⎷ Research
⎷ PR Campaign Consultant
⎷ Company Marketing Representative

Plus.
⎷ Search Engine Optimization – Google Rank Building
⎷ Social Media Monthly Management
⎷ Web Hosting

image-marketing-firm-omaha-nebraska“Our business philosophy is ‘no pressure sales.’ While profit-driven like any company, we strive to offer what clients need. What’s in ‘their best interest.’ We believe in being respectful, yet direct and forthright. Our highly creative team works with most budgets. We consult and produce for small, medium and large-scale businesses. Philanthropy, i.e. giving back to others, is very important to us. We help business grow,” emphasizes Susan Stern, an Omaha Marketing Consultant.

Extra personalized service. Outside-the-box ideas. Let Susan Stern of Stern PR™ tell your company story, right. Exceptional copywriting (writing). Outstanding website design and video production. Superior SEO. An Internet Marketing pro.

“I sincerely care about my clients’ success. We work very hard. Our view is, if you succeed, we succeed, We have a vested interest to deliver well beyond our competitors. We’re just as good as the big firms. We offer more – personalized service and reasonable rates,” notes Stern.

Inquiries? Please contact Susan Stern to discuss your company goals and budget
Seek a written marketing plan/estimate.
 Official Website
Website Design Company Omaha NebraskaCall Susan Stern direct now. Omaha, Neb. USA.
402-212-7489

White Hat SEO vs…

White Hat Vs. Black Hat SEO
SEO Omaha Company Tips

image-seo-icon-seo-omaha-company-strategist“In the vast world of SEO (Search Engine Optimization), there’s the good & bad guys – two different techniques used to increase Google, Bing & Yahoo search engine ranking,” notes Marketing Consultant Susan Stern, an SEO Omaha company owner. ‘White Hat’ is ethical SEO. This is the preferred method used by reputable U.S. businesses. ‘Black Hat’ SEO is unethical search engine optimization.

SEO defined: Process of building and maintaining search engine position via industry key words that Google, Bing and Yahoo index.

White Hat SEO is Ethical

Under a ‘White Hat’ approach, a Web site that is SEO-optimized focuses entirely on delivering high quality content, keyword relevancy – following Google rules and regulations as a guidepost. This involves creating unique content, I.e. rich writing penned by a professional copywriter, who also drafts title tags, meta descriptions, and #hashtags when appropriate. With each online article, press release or social media post, she composes relevant industry keywords, and generates appropriate URL’s – for rank building.

White Hat is NOT keyword stuffing nor sneaky search engine manipulation, such as, video spamming services and buying likes. Plus, ‘White Hat’ SEO includes keyword & competition analysis and internal/external link building aimed at improving link popularity. Creating content for users, not search engines, is the objective, with ranking as a secondary goal.

Black Hat SEO is Not Good Business

Duh, Duh, Duh. On the other side of the fence…are the bad guys – labeled as ‘Black Hats’. For purposes of racial equality in semantics, Stern PR™ shall herein refer to them as ‘Crooked Hats’. To replace the term ‘White Hats,’ let’s call them ‘Straight Hats’. Okay?

Spammy Black Hat SEO Bad

The ‘Crooked Hats’ are spammers who use a variety of techniques. Herein we shall solely focus on one. A common sneaky tactic: website comment spamming.

They deluge your email inbox with junk comments, aimed solely at creating back links from your quality site to their substandard one. Their goal? They want you to approve their nonsensical comment and URL. This might give them credit on Google and boost their website spot.

Of course, not all comments are spam. It is okay to approve legitimate feedback, and the originating URL’s. Check them out, too, before approving.

Now crooked hat spam is not only a nuisance, it results in lost productivity. You can expect to waste valuable time combing through the junk, marking as spam and sending to the trash.

Beware. At first, It takes a keen eye to spot a spam comment:

“Annoying. I’m bombarded with 10 a day on average. Seriously, wastes my time. Disguised to look like a legitimate commentary to an article I’ve written, it’s pure SPAM. Sam I Am, Green Eggs & Ham… Here’s a sample of their deceptiveness – aimed at trying to get the website administrator to approve their “comment” on my website,” said Susan Stern, an Omaha SEO Company strategist.

image-example-black-hat-seoJust like the mounds of crap – you sometimes get in the U.S. Mail box. It takes time to sift through the good versus bad, spot the junk & toss. On the internet, a ‘Crooked Hat’ barrages you with similar garbage, but wears a far better disguise. What a waste of time! Gur. Look right. 🙂

Again, to summarize, in search engine optimization terminology, ‘Crooked Hat’, a.k.a. ‘Black Hat’ SEO refers to the use of aggressive SEO strategies that disobey search engines rules & overall ethics.

Why Some Do Black Hat SEO?

‘Crooked Hat’ SEO is more frequently used by those who are looking for a quick financial return on their Web site. Eventually, search engines catch up with the culprits – sometimes radically reducing their website ranking or banning them altogether.

White Hat SEO, Only Way

In the world of internet marketing, the only approach for long-term search engine ranking success is using ‘White Hat’ SEO techniques. If you run a business that outsources SEO, and you should to Stern PR™ the best approach is to hire an internet consulting firm in Omaha that does SEO ethically.

Ethical SEO means to Industry Expert Mellisa Burdon, “building high quality website pages to engage and persuade, setting up analytics programs to enable site owners to measure results, while improving a site’s conversion rate.” Susan Stern, an SEO Omaha company strategist, agrees with this ethical SEO approach.

image-contact-form-seo-omaha-company-servicesCall Susan Stern now  – for SEO Omaha company services.
402-212-7489

Final Step: Sign Up for SEO Omaha Company Monthly Plans Now!>>

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Article originally published on March 13, 2012.
Revised February 21, 2014.

Susan Stern Public Relations :: USA Campaign Consultant Achieves!

snap shot of stern public relations firm omaha nebraskaOmaha Public Relations Firm
Handles It All

(Omaha, NE)  —  If you have a consumer or industry-specific campaign your group, organization or movement wants to launch, count on Omaha Public Relations Practitioner Susan Stern to take your idea and transform into a newsworthy, full fledged USA campaign – which garners support and attention nationally, regionally or locally – netting quantifiable results!

Stern PR™ Touch
With the Susan Stern copywriting touch, your issue shall garner news media coverage online & off. Yes, the solution to Omaha-based campaign development/implementation IS indeed Susan Stern.

“I love the work I do. I am a passionate person through and through. I care and work very hard to do an outstanding job with the mark of total professionalism,” remarks Susan Stern.

Located in Nebraska, Omaha PR/Marketer Consultant Susan Stern basically operates as a one-woman band for clients, per se.

Intense Copywriting & Research
Former Journalist Susan Stern was called upon by two USA cattle ranchers to develop a National campaign to raise consumer awareness of controversial cattle feed additives called beta agonists that are under industry scrutiny. The process began with Susan Stern conducting ****extensive hours of industry research, followed by copywriting, back-and-forth client proofing and logo development. Susan Stern developed the campaign name: Beef Additive Alert™ and purchased the domain, too. Susan also handled the videography and graphic design, plus:

A Noteworthy Thank you for Beef Additive Alert™ News Coverage
We commend the “Lincoln Journal Star” & Agricultural Reporter Art Hovey who has done a thorough job of covering these controversial beta agonist issues which are important to the USA Beef Industry, Consumers and Youth show ring programs. Hovey quoted Stern PR client Gerald Timmerman, a prominent Springfield, Nebraska cattle rancher. The reporter called Susan Stern based on the news release (s) Stern PR developed & distributed locally, regionally & nationally.   Read PR Web News Release

Other news coverage, thus far:
Beef Magazine
Sioux City Journal
Lincoln Journal Star
Wall Street Journal
KPTM Fox 42
Livestock Market Digest
Nutrition News
Reuters

Notes of Appreciation

Stern PR™ wishes to publicly commend Canyon Texas High School Ag Science & FFA instructor Jeff Klose for presenting a project to his classroom on the controversial beta agonist cattle feed issue. Klose asked us to answer a series of questions, to which we did. We wish more teachers would recognize the importance this matter is to consumers, youth show ring competitors and the cattle industry. Cheers!

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As you can see, Susan Stern, Stern PR™ nets results for her clients! A one woman band, per se, Omaha PR Practitioner Susan Stern offers everything under one roof. All in all, expect personalized service from someone who really cares about her clients. “I have a vested interest in client satisfaction. I understand that If you succeed, I succeed,” notes Susan.

Contact Susan Stern direct (402) 212-7489. Visit Official Website

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Article Originally published on Aug. 22, 2013
Updated on January 23, 2014

Omaha Video Production Moving Up Higher

Omaha Video Production Reaches Higher Level

image stern pr omaha video production(Omaha, NE)  —  You’ve come along way baby, should be a slogan for Stern PR Marketing™ Omaha video production services. 2013 marks a milestone for Stern PR™. 2014 looks exceptionally bright, too!

“After over a decade of success helping area business grow, in the past few months we have been fortunate enough to be able to purchase higher quality, commercial-grade video equipment (camcorder, mikes, lighting) that has resulted in a better quality video product overall for our clients. Without a doubt, it’s truly exciting that Stern PR™ Video Production Omaha has reached a higher level of professionalism,” notes Omaha video producer Susan Stern, owner/operator of Stern PR Marketing™.

Stern PR Committed to Video Expertise

Omaha videographer Susan Stern is constantly educating herself on video production, editing, lighting and audio techniques in an effort to improve the client product. “I’ve invested countless hours learning modern videography and, of course, will continue to do so seeking perfection. It’s the way we do things around here – educate, educate, educate. Certainly, my efforts have made clients very, very happy, thus far. We look forward to the future, as we implement more animation and other mod techniques,” emphasizes Stern.

Omaha Video Production With Journalistic Eye

Omaha videographer Susan Stern approaches most projects with a reporter’s view. That means, each video will be newsworthy, clever & noteworthy. “I have a unique approach to video production. I am able to detect what’s most interesting to consumers and B2B clients. Now that our equipment and editing software is top-notch, our Omaha video production company is capable of providing a higher quality HD product that nets very positive feedback.”

Stern PR One Stop Omaha Video Production

Contact Stern PR™ to learn why every business needs an Internet Video commercial on the home page of the website. In the boardroom. During a convention. For an online business listing. On Social Media and traditional Cable TV. Visit the official Website NOW to learn more.  Inquires? 402-212-7489

Visit Youtube Channel!

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